Talent Resources:

Content marketing for beginners

Analysis on how agile planning and effective EPM solutions create success for your business

Content marketing for beginners 1
Date: April 20, 2019
Asset Type: How to Guide
File Type: .pdf

10 Steps to Start the Conversation

“Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.”

Joe Pulizzi, Founder, Content Marketing Institute

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